Strategic MarketingThinking™

As a strategic planning consultant, I look for ways to communicate to potential companies how I can help with their business. My methodology is based upon business planning and using the plan to implement business change. Strategic Marketing Thinking™ is a way to communicate to the construction industry that there are a lot of different options available to them to accomplish their company goals and objectives.

But sometimes, given the business condition, a company may need some outside resources to get them started in the right direction. This newsletter is one way to get that direction. In each BLOG there are examples to get you to think differently — to think strategically. The BLOG is intended to be short so it can be reviewed quickly and easily. It is specifically for the construction industry. Print it out, throw it in a briefcase, take it to lunch, read it with morning coffee, or copy it and hand it out to your staff. It’s meant to be used, read, digested, and questioned.